The other day I was driving around looking for some neat shops in the neighborhood that might benefit from online marketing (who can’t, right?) and stumbled across some signage that was really surprising, not in that it had a typo (which happens more often than you’d imagine) or that it was in disrepair (a big problem with the Florida sunshine), but that they completely missed their mark.

Here’s how…

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I’ve been working my tuchas off for the past year or so, taking marketing classes, actually doing work and so forth, so I haven’t really been able to contribute much to my Blog.

Working long, long, hours in Orlando for the past 3 months or so, it wasn’t until very recently, I even spent a moment (not asleep) at the hotel.  When I did, I was studying, or programming, or something similarly productive.

If you’ve been working with me on the marketing front for any length of time, you’ve noticed I constantly mention how the most effective marketing motivator (for adults) is sex.  If you can find a way to squeeze sex into your marketing message, you’ll suddenly find customers.  To summarize, "sex sells".

Here’s why…

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